As an established brick-and-morter retailer of scrapbooking supplies, Canada based Scrapbook Your Memories recognized the lack of quality scrapbooking products available online — so they contacted SOFAMADE to help satisfy that need.
After determining that Shopify (also based in Canada) was a suitable e-commerce solution, we carefully investigated the Scrapbook Your Memories brand along with its competitors. In a largely un-technical industry, it was apparent that many companies lacked the skills to provide easy accessibility to their products and offer much relavent content. Furthermore, online branding was not consistent with offline perception. The industry wide issues placed Scrapbook Your Memories in a position to be a global leader.
Our direction was clear — provide customers (predominately women) with an easy way to buy scrapbooking products online through a highly creative, engaging website. Gaining much inspiration from real world scrapbooking methods, we hit the mark by satisfying all needs in a fun, inviting way.
Scrapbook Your Memories now provides hundreds of scrapbooking products to a worldwide market making them one of the largest online suppliers today.
http://scrapbookyourmemories.myshopify.com
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